Learn best practices for Facebook marketing, see live examples of brands doing it right, get some tips on how to manage the Facebook algorithm, and learn how to reach your ideal customer on social media.
- General Introduction to the Facebook platform
- Overview of business features on Facebook
- Successful brand examples and best practices
- Reaching your ideal customer
- Questions & Answers
ABOUT THE INSTRUCTOR
Faith is principal at Faith Watcher Consulting, LLC, providing social media marketing solutions for small businesses and nonprofits. Her +30 years of professional experience includes marketing, community relations, and education within both the nonprofit and corporate sectors. Her longest career stint was at Maryland Public Television, where she oversaw events, partnerships, grant writing, and marketing for community outreach initiatives. Originally a music educator, she earned 2 masters degrees in music education from Teachers College Columbia University. She draws upon that teaching background when delivering presentations, trainings, and workshops for national & local conferences. Currently, she teaches courses in social media marketing at Howard Community College. Faith enjoys cooking, dining out (she’s a former food blogger!), travel, and hiking with her husband and 3 kids.