ALl Classes + Events
Digital Marketing

SEO in Today’s Digital Landscape

Looking to get a fundamental crash course in Search Engine Optimization aka SEO? Look no further. We’ll go beyond the often task of “sprinkling some SEO” to understand why SEO is so vital in today’s digital marketing landscape.


Review what SEO is and why it matters

Understand what factors impact your SEO ranking

Learn how to define and implement an SEO strategy

Explore tools you can use to track your SEO performance


This workshop will be held at Betamore’s City Garage campus at 101 W. Dickman Street, Baltimore, MD 21230.


If you are looking for additional information on workshop details from the instructor, please don’t hesitate to email

Reserve Your Spot Now

  • date_range
    Tue, Apr 23rd

    10:00am – 12:00pm

    Photo of Kelly Aratoon
    Kelly Aratoon

    Founder, The Falling Agency

    Kelly is the founder of The Falling Agency, a boutique digital agency focusing on search marketing. While her clients range from those you’ve never heard of to those you definitely have, each get the same attention to detail and quest for SERP greatness.

    Kelly has a strong background in managing digital media with an emphasis on search. After spending nearly a decade working in PR and marketing for multimillion dollar brands and startups, Kelly knows what truly drives conversions and lasting brand impact. She is certified in the Google suite of products and regularly speaks about paid and organic search at Fortune 500 companies, universities, and education organizations globally.


    City Garage
    101 W. Dickman St
    Baltimore, MD 21230

    Get Directions (Free parking is available onsite.)

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