ALl Classes + Events
Digital Marketing

Paid Search Boot Camp

In this two hour workshop you will learn the basics of Google Ads and the importance of paid search in marketing efforts.


-Understand what paid search is and why marketing campaigns utilize this advertising channel

-Learn how to create a paid search campaign

-Walk through basic Google Ad targeting opportunities


Google Ads


This workshop will be held at Betamore’s City Garage campus at 101 W. Dickman Street, Baltimore, MD 21230.


If you are looking for additional information on workshop details from the instructor, please don’t hesitate to email

Reserve Your Spot Now

  • date_range
    Tue, Apr 9th

    9:00am – 11:00am

    Photo of Kelly Artoon
    Kelly Artoon

    Senior Manager at HZ

    Kelly leads HZDG's paid search efforts across search, display and app promotion. She has a strong background in managing digital media with an emphasis on search. Her clients at HZ include: the National Aquarium, NVR/Ryan Home, Rockefeller Center, Penn State University and more. After spending nearly a decade working in PR and marketing for multimillion dollar brands and startups, Kelly knows what truly drives conversions and lasting brand impact. She is certified in the Google suite of products and regularly speaks about paid and organic search at local universities. Kelly is a graduate of the Grady School of Journalism at the University of Georgia and enjoys international travel. She regularly volunteers with the Walters Enthusiasts and enjoys long walks with her mini-golden doodle, Fall.


    City Garage
    101 W. Dickman St
    Baltimore, MD 21230

    Get Directions (Free parking is available onsite.)

Stay Connected

Sign up for our weekly list of classes & events