Join us for an info session on Wednesday March 8th @ 5:30PM to learn more about our upcoming short-form course.
You bring the questions, we’ll bring the answers! … and the beer!
This course will teach you the fundamentals of digital marketing – bringing people to your site, engaging them, and converting them into customers. We’ll start by breaking down the most common steps in a buyer’s journey and the keywords that drive audiences to your website through a variety of channels. From there, we’ll move onto the basics of web tracking — what you can measure and when you want to measure it. Next, we’ll start discussing what you can do to naturally attract more website visitors from search engines. We’ll then discuss how you can nurture those leads, transforming them from visitor → lead → customer. We’ll wrap things up by discussing ways to improve the process of a converting a visitor from lead to customer.
When: Mondays + Wednesdays from 6-9PM running from March 13-29
Where: Betamore, Fourth Floor at 1111 Light Street, Baltimore, MD 21230
Cost: $499, Betamore Members receive a 30% discount
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