ALl Classes + Events

High-Impact Analytics: An Introduction for Mortals

We live in a world of data. And organizations are looking for better ways to take advantage of predicting trends, increasing website performance and reducing expenses. So what separates the home runs in “Moneyball” from disasters in “The Big Short?” Enter the concepts of High-Impact Analytics and how you can get involved. No technical experience is required, but we do recommend you bring an inquisitive mind.

Is This for Me?

This workshop is designed to provide a higher-arching overview to the world of Analytics. For example, it may be interesting if:

  • You are an entrepreneur looking to leapfrog competitors with analytics
  • You find that typical discussions of analytics sound like gibberish and “geek speak”
  • You are starting out in analytics and want to avoid common pitfalls.

ImpactAnalytics - FBWhat You’ll Learn

  • What are High-Impact Analytics?
    • Where Analytics Produce ROI of 100% or More
    • Where Analytics Produce Negative ROI
    • How to Tell the Difference
  • Step-by-Step on Your High Impact Analytics Journey
    • How to Pick Your First Analytics Project
    • The Five Key Steps
    • The No-Fail Checklist
  • Tips and Tricks for Analytics Success
  • One Dozen Free Analytics Resources


This workshop will be held at Betamore on the Fourth Floor at 1111 Light Street, Baltimore, MD 21230. Parking + Directions:


If you are looking for additional information on workshop details from the instructor, please don’t hesitate to email

Reserve Your Spot Now

  • date_range
    Tue, Apr 4th

    8:30am – 10:30am

    Photo of Scott Clendaniel
    Scott Clendaniel

    Vice President, Analytics at Morgan Stanley

    T. Scott Clendaniel helps make analytics accessible and achievable using his High Impact Analytics Approach.  He has focused on analytics projects for organizations like Mercedes, Bristol-Myers Squibb, The FDIC, Booz Allen, Citigroup and Morgan Stanley. Clendaniel's specialty is creating projects for clients with a Return of Investment above 100%.  He currently lives with wife and "too many rescued pets" right here in Baltimore.

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