ALl Classes + Events

Design Thinking: Innovate Rapidly, Appropriately, and Creatively

Design Thinking is a user-centered methodology for spurring creativity and innovation. Born out of Silicon Valley, it’s not only what startups use to discover product-market fit and stay nimble, but also what Fortune 500 companies like Apple and Google use to deliver products that solve real needs and delight customers.

Most people already agree with the key tenets of Design Thinking (listen to users, prototype and iterate rapidly, etc.), but few actually know how to effectively implement these principles. In this workshop, not only will you learn from case studies of Design Thinking, you will develop a toolkit of how to implement it in your work and life through hands-on exercises.

This workshop is led by two Stanford entrepreneurs who have not only used design thinking to build their own startups, but have taught it to executives at Fortune 500 companies, entrepreneurs, and non-profit leaders. At the end of this workshop, you will have the tools you need to better understand your users and their needs, discover new opportunities, and innovate your way to success.

Objectives

Workshop participants will develop a toolkit of methods to apply the creative problem solving process in their own work. The group will practice:

  • Conducting effective user interviews
  • Identifying user needs
  • Facilitating meaningful brainstorming sessions
  • Rapid prototyping brainstorm session results
  • Collecting valuable user feedback in order to iterate

Agenda

  • What is “Design Thinking”?
  • The importance of empathy when innovating
    • Activity: User interviews
  • What a “Deep Dive” really means
    • Activity: Developing POV statements
  • Creating an environment conducive to ideation
    • Activity: Brainstorming
  • Rapid Prototyping and User Testing
    • Activity: Prototyping and user feedback
  • Review + Personal Applications
    • Q&A

Logistics

This workshop meets on Thursday, Dec 14 at 8:30am. This course will be held at Betamore @ City Garage located at 101 W. Dickman Street, Baltimore, MD 21230. Parking is available onsite.

Questions?

If you are looking for additional information on workshop details from the instructor, please don’t hesitate to email education@betamore.com

Reserve Your Spot

  • date_range
    Thu, Dec 14th

    8:30am – 11:00am

    Instructor
    Photo of Jackie Bello + Rajan Patel
    Jackie Bello + Rajan Patel

    Co-Founders of Dent Education

    Jackie Bello is a lifelong educator passionate about empowering others to achieve their dreams. She was named an "Outstanding Teacher of the Year" by Baltimore City Public Schools in her first year teaching, and she has since taught at the high school, college, and professional level. Outside the classroom, Jackie has advised and led both private and public sector organizations on strategic initiatives to improve student outcomes. Jackie holds an AB from Princeton University, an MAT from Johns Hopkins University, and an MBA/M.Ed from Stanford University.

     

    Rajan_MtC_squareRajan Patel is an avid maker who believes we can build things to help others. He co-invented the Embrace incubator, a product of empathy-driven design that has impacted and saved the lives of over 250,000 babies across the developing world. Today, he is passionate about empowering the makers and problem solvers of tomorrow. He trained at Stanford's d.school to become a teacher of design thinking and has led over 20 programs across six countries. Rajan holds a BS in Biomechanical Engineering and an MBA from Stanford, and an MPA from Harvard.

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